Introduction to EFT for stress reduction

At The Clean Beauty Club we are passionate about not just the skincare we make - but your entire skin health holistically 🌎

The products we make do incredible things, but we can do even more together.

Chronic stress (that low level, always on, hum that you're totally used to now) might make you look from the outside like you are a superhuman who can do it all 🦸♀️

But the truth is, it's massively affecting your whole body, especially your skin.

Because that low level, always on, hum that makes you look superhuman? It has a cost. When your cortisol is always elevated -

Skin cell turnover slows down. New skin cells take longer to reach the surface, which means dull, uneven texture and slower healing from blemishes or irritation.

Collagen production decreases. Cortisol actively suppresses collagen synthesis. This is why chronically stressed women often notice loss of firmness and the appearance of lines accelerating (let's stop calling it ageing - it's stress).

The skin barrier becomes compromised. The barrier relies on ceramide production, which cortisol disrupts. A compromised barrier = dehydrated skin, reactivity and problems that seem to come out of nowhere.

Inflammation increases. Chronic cortisol creates chronic inflammation. This shows up as redness, reactivity, rosacea flares & breakouts.

Wound healing slows significantly. Studies show wounds heal up to 40% slower in highly stressed individuals (that's you...)

Basically, when your body is in survival mode, restoration gets deprioritised. Your skin shows it before anything else does. And we're delighted to be able to create the skincare that works wonders from the outside, but we want to help you from the inside out too 🥰

EFT (Emotional Freedom Technique) is a simple tapping practice with a significant body of clinical research behind it. In one study, a single session reduced cortisol levels by up to 43%. Lower cortisol creates the environment for a body that can finally rest, restore and repair. Your body actually creates the skin of your dreams, naturally.

This 11-minute video shows you exactly how to tap, while explaining what stress is actually doing to your skin - and what changes when you reduce it.

Use it, alongside our skincare products, for the best skin of your life 😍